A note for those who've already tried "everything"

We get this a lot:

“I’ve tried everything to lose weight/get fit/change how I eat and nothing has worked. What makes your program different?”

There are probably a hundred things that make us different from everything else out there. But one important one is called:


A habit as defined by the internet is this:
“A settled or regular tendency or practice, especially one that is hard to give up.”

We teach people how to first how to discover what ‘healthy’ is for their body, and then HOW to turn those behaviors into lifelong habits.

If you do not know how to turn new ‘good’ eating behaviors into habits, you are screwed.

If you do not know how to get rid of ‘bad’ habits, and replace them with ‘good’ ones, you are screwed.

If you are not aware of your current habits, you are screwed.

If you are eating well, but are efforting to do so, it is not a habit, and you are screwed.

If you don’t have the habit of tuning into your body to see how you feel before, during, and after you eat, you are screwed.

Information does not equal new habits.

Neurologically our habits are grooves in our brains, well worn pathways that we use without thinking, to get us where we want to go.

And most people, especially the ones who’ve ‘tried everything’, have really bad habits - so they get overwhelmed and end up back where they started rather quickly.

New habits are formed by taking a particular variety of actions, in a particular variety of ways, over a long period of time.

How long?

2 weeks…
6 weeks…
8 weeks…

Nope. Not enough time to build a new habit.

Habits take any where from 21 to 365 days to form. The more engrained and complex the habit, the more time.

And most people don’t that far because when it comes to food, emotions are involved and people don’t know how to deal with emotions and food. So we teach that too.

Our stuff is not for the faint of heart, or the half-interested, but it’s effective, efficient and I dare say even enjoyable for those who are ready.

And it’s available here:


Jason & Kate


Jason Su